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Gerolsteiner | The Catch
Created during our time at
HeimatTBWA\
Type
Pitch & Concept Development, Brand Film / TV Commercial
Role
Concept Development, Pitch
We were part of the team behind the successful pitch for Gerolsteiner, which marked the beginning of the brand’s strategic and creative realignment. Together, we developed the concept for the TV spot “Catch”, which highlights a simple yet powerful truth: our bodies are miracles, but they can’t produce minerals on their own.
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