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HARIBO | Color-Rado
Created during our time at
Jung von Matt
Type:
Brand Film / TV Commercial
Role
Concept Development, Post-Production
We were part of the team behind the HARIBO Color-Rado TV spot — from the initial concept all the way through to post-production and final retouching.
In the film, a group of campers sweetens their outdoor adventure with a bag of Color-Rado, diving into its wildly diverse mix of treats: from fruity frogs and chewy “licorice things” to mysterious bats and the ever-popular raspberry. The spot celebrates the fun of discovery, variety, and sharing — all key to what makes Color-Rado so iconic.
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